Barack Hussein Obama’s 2008 presidential campaign understood the value of an aggressive internet presence, and the Regime’s web exploitation tactics have not changed since the election.
On March 23, Judicial Watch filed a Freedom of Information Act (FOIA) lawsuit against the Department of Health and Human Services. The public interest organization received more than 2,300 pages of documents, including internal HHS correspondence and “communications with representatives of the Ogilvy Group, the public relations firm hired by the Obama administration to manage the ObamaCare campaign.”
Months of review show internet search engines such as Google and Yahoo were paid millions of taxpayer dollars to secretly direct web-based inquiries about health care to a Regime-friendly website designed to sell the American public on the benefits of Obama’s unconstitutional takeover of the health care system.
“Using ‘pay-per-click’ advertising tools such as Google AdWords, HHS purposely targeted for influence people searching the term ‘ObamaCare,’” reveals Judicial Watch.
According to an Ogilvy budget summary, the Obama administration paid Google and Yahoo $300,000 a month for advertising campaigns designed to redirect those entering keywords such as “affordable health care,” “health care reform,” “government health insurance,” and other similar terms to an administration-approved ObamaCare website.
The White House itself was knee-deep in the “propaganda campaign.” In an e-mail to HHS Principal Deputy for Strategy and Planning Jenny Backus, Ogilvy’s Senior Public Relations VP Margo Gillman writes, “you mentioned on our last call that you were planning to discuss [our radio and TV concepts] with the White House…We would appreciate any guidance that you can provide, so we can determine immediate next steps and a production schedule.”
Another document received by Judicial Watch reveals that the campaign to sell ObamaCare was principally directed at blacks, Hispanics, and women.
Summarizing an earlier conference call, Ogilvy VP Chris Beakey e-mailed HHS officials in December 2010 saying, “you want to utilize the bulk of…paid media efforts…on media that reaches African Americans and Hispanics. That money will go farther and these audiences continue to be a top priority.”
All in all, the documents obtained by Judicial Watch suggest the White House-directed campaign to sell the benefits of ObamaCare could cost taxpayers more than $200 million. (Andy Griffith’s public service announcement alone cost $3 million.)
Politicians have worked to manipulate public opinion for millennia. But the use of the public’s own money to advance an unpopular assault on our liberty is at best lamentable and quite possibly illegal.
The abuses of the Obama Regime must end with the 2012 election.
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This article originally appeared on CoachIsRight.com and is reprinted with permission.